Softment

AI Use Case

AI for Lead Qualification

Qualify inbound leads faster with structured capture, scoring, enrichment, and routing—built for predictable handoff into your CRM.

Start smallFixed-scope pilot
Delivery1–2 weeks typical
IncludesSource + handoff
Intent capture + scoringCRM-ready fields and routingScheduling handoffValidation and confidence rulesMonitoring for reliability

Problems

What’s slowing teams down

Common bottlenecks we see before AI workflows are implemented.

Slow response

Leads go cold when qualification takes too long.

Poor data quality

Incomplete forms and inconsistent notes reduce conversion.

Manual routing

Sales ops spends time assigning leads and scheduling calls.

No measurement loop

Teams can’t improve without tracking lead quality and conversion.

Delivery

What we deliver

Implementation-ready modules designed for reliability, safety, and real operations.

Structured capture + scoring

Collect the right fields and score intent consistently.

Routing + scheduling

Route leads and hand off to scheduling automatically.

CRM sync

Create/update CRM records with clean summaries.

Monitoring

Track success rate and workflow reliability.

Deliverables

What you’ll get

Concrete outputs designed for predictable handoff and measurable improvements.

Qualification flow (form/chat) + scoring rubric

CRM integration (create/update + notes)

Routing rules + scheduling handoff

Validation and fallback behavior

Monitoring/logs for workflow reliability

Source code + handoff notes

Process

How we work

A pilot-first approach, with the quality and governance needed for production rollouts.

1
1–2 days

Define

Questions, scoring, and routing rules.

2
3–10 days

Build

Flow, integrations, summaries, handoff.

3
1–2 days

Launch

Monitoring and iteration plan.

Stack

Suggested implementation stack

A practical stack we can adapt to your constraints and existing systems.

OpenAI / ClaudeCRM APIsScheduling APIsWebhooks + automationQueues + retries

Automations

Example automations

A few workflows that usually deliver ROI quickly.

Inbound lead capture and scoring

Qualification summary sent to CRM

Meeting booking with reminders

Routing to the right owner

Standard

AI delivery standard

Quality and safety practices we ship with AI builds so the system stays measurable, maintainable, and production-ready.

Logging + tracing

Conversation and tool traces with request IDs, error visibility, and debug-friendly runbooks.

Guardrails + safety

Tool allowlists, PII-safe patterns, refusal behavior, and escalation routes for edge cases.

Evals + regression tests

Golden queries, scorecards, and regression checks so quality improves over time instead of drifting.

Cost + latency controls

Caching, prompt discipline, retrieval tuning, and routing so your app stays fast and predictable at scale.

Documentation + handoff

Architecture notes, environment setup, and next-step roadmap so your team can iterate safely after launch.

Security-first integration

Secrets isolation, role-based access, audit-friendly actions, and minimal data retention by design.

Pricing

Typical pricing ranges

We confirm scope before starting. These ranges help you plan a pilot versus a full rollout.

Pilot qualification flow: $900–$3,500

Full routing + enrichment: $2,500–$9,000

Timelines

Delivery timelines

Common timelines for pilots and production hardening, depending on integrations and governance.

Pilot: 1–2 weeks

Expanded rollout: 2–4 weeks

Risks

Risks & mitigation

The failure modes we design for so reliability and trust stay high.

Wrong routing

We validate required fields, use thresholds, and provide safe fallbacks.

CRM inconsistency

We add idempotency and reconciliation checks for updates.

AI Case Examples

Micro case studies (anonymous)

A few safe examples of outcomes we build for real operations—no client names, just results.

Secure Mobile Solution in Australian Defence Ecosystem

Problem: Secure data workflows were required in a regulated environment with strict access controls.

Solution: Hardened architecture with strict auth, encrypted storage, and audit-friendly engineering patterns.

Outcome: Deployed securely within a regulated ecosystem with clear handoff and operational guidance.

AI Knowledge Base Across 2,000+ Pages

Problem: Teams needed fast answers across long PDFs, but search was slow and results were inconsistent.

Solution: RAG with hybrid retrieval and reranking, plus grounded answers and safer fallback behavior.

Outcome: Reliable answers with <10s response times and measurable improvements on real queries.

Ops Automation with AI + n8n

Problem: Manual approvals and CRM syncing created delays and data inconsistencies across tools.

Solution: Event-driven automation with validation gates and AI-assisted classification where it improved routing.

Outcome: Reduced manual workload significantly with more reliable workflows and operator visibility.

Compare

Decision guides

Quick comparisons to help you choose the right approach before building.

FAQ

Frequently asked questions

Can it integrate with our CRM?

Yes. We integrate via API/webhooks and validate idempotency for reliable updates.

Can it schedule meetings automatically?

Yes. We integrate Calendly or custom scheduling with confirmation flows.

How do you score leads?

We define a scoring rubric with you, then measure conversion and iterate safely.

Does it support multiple segments?

Yes. Routing can be based on segment, intent, geography, or product interest.

Can we start with one flow?

Yes. A single flow pilot is a common starting point.

Do we own the source code?

Yes. Source code and handoff notes are included.

Ready to start?

Want an AI pilot for your workflow?

Start with a fixed-scope gig or request a tailored implementation plan for your systems.